- February 21, 2022
Marketing Professor Russell Abratt is quoted as an expert in WalletHub's 2022 Stat Farm Insurance Review.
- September 14, 2022
How are some brands able to ride the wave of macroeconomic expansions while others are better able to successfully weather contractions? In an interview with Phys.org, Marketing Professor Tarun Kushwaha talks about his new paper in the Journal of Marketing that examines how six brand attributes affect how well a brand performs during economic expansions and contractions.
- September 8, 2022
Gautham Vadakkepatt, director of the Center for Retail Transformation and marketing professor, provided some expert advice on mitigating retail crime in an interview with Retail TouchPoints.
- August 25, 2022
In this episode of the RETHINK Retail podcast, Center for Retail Transformation Director Gautham Vadakkepatt discusses the center's recent panel discussions on a myriad of key trends impacting the retail landscape, such as sustainability, the metaverse, frictionless retail, and more.
- August 8, 2022
Laurie Meamber, associate professor of marketing, talks to WalletHub about airline credit cards.
- July 26, 2022
Recently, retail innovation has accelerated to a level never witnessed before. Associate professor of marketing and director of the Center for Retail Transformation Gautham Vadakkepatt discusses the future of retail on this episode of The Future Of podcast.
- July 25, 2022
Gautham Vadakkepatt, director of the Center for Retail Transformation and associate professor of marketing, shared his thoughts on the store-in-a-store concept with Bisnow.
- July 7, 2022
Bed, Bath, & Beyond is facing a potential bankruptcy. “With Target, the groceries can drive people coming to the store to buy other things, but Bed, Bath & Beyond doesn’t have that luxury,” says Gautham Vadakkepatt, associate professor of marketing, in an interview with Bisnow.
- June 1, 2022
Laurie A. Meamber, associate professor of marketing, was interviewed by WalletHub on Geico’s success as a company.
- April 18, 2022
If you utilize something without paying it for it, like a park, it makes you a free rider. And finding solutions to sustain these resources is harder than you think. Professor of marketing Tarun Kushwaha says "you can never have a completely free public good that is sustainable in the future forever. It eventually will fail" in an interview with Business Insider.