Office of University Branding

George Mason University’s new brand, fully unveiled just a half year ago, is already garnering award-winning notice from marketing, communications, and higher education spheres.

All year long, photographers in George Mason University’s Office of University Branding capture the moments that make Mason All Together Different. We asked our photographers to share their favorite photos from the 2023–24 school year.

In late April, George Mason University unveiled a redesigned logo as the capstone of its three-year-long comprehensive rebrand. Not sure how to start using the new logo in your daily work? Here are some ways to do so—without spending a dime.

George Mason University unveils a new logo symbolizing an era of excellence and accessibility of a modern university that is All Together Different.

George Mason University unveiled a completely redesigned logo as the capstone of its three-year-long comprehensive rebrand. The new look, which will include a single logo for the university and its athletics program, asserts George Mason’s emerging identity as a national top 50 public university and Virginia’s top-ranked university for innovation and upward mobility, as well as the commonwealth’s largest, most innovative, and most diverse university.

The Patriot Pathbreakers Award, established by Human Resources and the Staff Senate, honors high- performing staff teams that embody the George Mason University value of “Thriving Together.” These innovative teams use individual talents to overcome obstacles and make progress toward their goals. They have adapted their services and processes when necessary to meet the changing needs of the Mason community. Their work makes Mason All Together Different.

Mariam Aburdeineh is a Mason alum and a communications manager in Mason’s Office of University Branding.

Two videos produced by George Mason University’s Office of University Branding earned 2022 Silver Telly Awards.